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Dow, Kashi, & Berry Global win 2020 SEAL award

01 Mar '21

2 min read

Pic: Dow

Dow, Kashi, and Berry Global have won the 2020 SEAL Environmental Initiative Award, for their collaboration to create the first fully recyclable flexible barrier pouch available nationally for Kashi’s Bear Naked Granola brand. Dow is a chemical company whose portfolio of businesses consists of plastics, industrial intermediates, coatings, and silicones.

The recyclable Bear Naked Granola packaging is made with Dow’s Retain polymer modifiers, which compatibilise the barrier EVOH layer with polyethylene to create a film that qualifies for the Sustainable Packaging Coalition’s How2Recycle Label. The design also features a high-performance sealant for fast-paced production line speeds that produce hermetically sealed packaging, Dow said.

The SEAL (Sustainability, Environmental Achievement & Leadership) award is honoured to the companies for their teamwork to create the new packaging structure, recyclable at over 18,000 retail locations nationwide as part of the US store drop-off programme, according to Dow.

Dow helps brand owners and converters bring circularity to new product and packaging designs, working to maintain plastics' critical value from creation to disposal. Consumer demand for sustainability drives new collaborations for Dow with the company’s customers for cost-effective, high-performance recyclable packaging, Dow said in a media statement.

“This award recognises the hard work of everyone involved at Dow, Berry Global and Kashi who contributed to creating this breakthrough recyclable packaging at a national scale. This is one of many Dow initiatives to promote sustainability, reduce plastic waste and ensure that plastics find their way back into the supply chain instead of into the environment,” Nestor de Mattos, North America commercial vice president, Dow Packaging and Specialty Plastics (P&SP) said in a press release.

“We believe that every plastic package and product should be designed to be recyclable. We work closely with our partners to bring new, innovative technologies to market to unlock sustainability opportunities for our customers, brands and end-users,” Ashley Leidolf, North America end-use marketing manager, Dow P&SP said.

Fibre2Fashion News Desk (GK)

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