Mitsui Bussan, specializing in research and development of innovative textile technology has partnered with PrimaLoft, to introduce PrimaLoft Performance Fabric Dry, a collection of technical knits for high octane activities.

Mitsui Bussan is debuting the PrimaLoft Performance Fabric Dry at 2014 Outdoor Retailer Summer.

PrimaLoft Performance Fabric Dry features a blend of technical, trilobal polyester fibers and innovative moisture-management technologies to deliver outstanding softness and comfort.

PrimaLoft says a low-absorption technology embedded into the construction of the yarn effectively picks up moisture off the skin, and creates an air barrier that prevents perspiration from re-penetrating the fabric.

It adds, “This technology works together with a water-repellent finish to provide a fabric that dries exceptionally fast.”

“Active apparel made with PrimaLoft Performance Fabric Dry will not cling to the body or leave you feeling cold and clammy that’s caused by re-penetration of perspiration,” said Joy Gruver, Business Development, Mitsui Bussan Techno Products Co., Ltd.

The PrimaLoft Performance Fabric Dry collection is available in a broad range of visually tactile textures and colors suited for active apparel and base layer applications.

Mitsui Bussan Techno Products is a subsidiary of Mitsui & Co., Ltd. is a trading company specializing in textile and industrial materials. In 2013, Mitsui Bussan and PrimaLoft partnered to produce PrimaLoft Performance Fabrics.

PrimaLoft insulation was originally developed for the US Army as a water-resistant synthetic alternative to down. The PrimaLoft brand is recognized globally and is used in leading outdoor and fashion brands, home furnishings, hunting, work wear and military applications. (AR)