Edana’s MENA symposium shows new trends & innovations

February 13, 2018 - United Arab Emirates

Edana, the global association serving the nonwovens and related industries, displayed new market trends at the fourth edition of MENA, (Middle East and North Africa) Symposium, a premiere conference for the nonwovens industry, which was held on February 6 and 7, 2018, in Park Hyatt, Dubai. Over 200 delegates from 100 companies participated in the event.

The symposium and exhibition featured expert analysis on market outlook, product innovation, demographic trends, and sustainability initiatives over the two-day event, with dedicated sessions on geotextiles, raw material trends, and nonwovens in the health sector.

Feedback from participants throughout the event emphasised satisfaction with the support provided to the industry and the many opportunities to meet with peers.

Haitham Alhudhaif, president of Saudi German Co. for Nonwoven Products said, “This symposium has recognised the importance of the MENA region for the nonwovens industry and allowed my team and me to meet many of our customers in a friendly, informative and efficient way. The diverse range of presentations and delegates has helped further cement the region as a growth generator for the industry.”

Pierre Wiertz, general manager of Edana said, “In addition to providing another successful platform for business development in the region, Edana concurrently held its first ever board meeting outside of Europe here in Dubai, a testament to our reach and commitment to cater to the needs of our members and their markets.” (GK)