Covercraft has introduced Carhartt Super Dux fabric, featuring heavy-duty Cordura, to its existing lines of custom-fit SeatSaver and PrecisionFit seat covers for trucks, SUVs, crossovers and vans. This fabric emphasises Carhartt’s mantra ‘Born from Work. Built For Play’ and highlights the need of heavy-duty, durable goods for those who love exploring.

“Together with Carhartt, we have revived a product class that dates back to the 1930s when Carhartt utilised Super Dux for its most technical and demanding applications. Integrating this fabric into Covercraft’s SeatSaver and Precision-Fit Seat Covers now offers a top-of-line solution to protect vehicles from the rigors of life,” said Erik Guldager, VP of sales and customer service for Covercraft.

Super Dux will be initially offered in Black only and will be available in early November through most automotive accessory retailers including Covercraft’s website, Covercraft said in its press release.