Home / News / US’ Braskem & Xenon arc launch ecommerce marketplace on Amazon

US' Braskem & Xenon arc launch ecommerce marketplace on Amazon

Dec '21
Pic: Braskem
Pic: Braskem
Braskem, the largest polyolefins producer in the Americas and a leader and pioneer producer of biopolymers on an industrial scale, and Xenon arc, have partnered to launch Braskem’s first-ever consumer-facing e-commerce marketplace on Amazon. Xenon arc offers a portfolio of technology-enabled business process solutions for industrial producers.

Through the partnership, Xenon arc is providing Braskem data-driven marketing and sales platform technologies focused on enhancing the way Braskem engages online with its small-to-mid-sized clients. Braskem’s new Amazon online storefront features Braskem's polypropylene (PP) filaments for 3D printing in 1.75 mm and 2.85 mm diameters, as well as their award-winning carbon fibre reinforced polypropylene (PP) filament, made from 100 per cent recycled carbon fibre, Braskem said in a press release.

Polypropylene is ideal for additive manufacturing based on its dimensional stability, impact strength, chemical resistance, durability to support living hinge capabilities as well as a lower density than other plastics making it up to 40 per cent lighter than traditional PLA. These properties, combined with the recyclability of polypropylene, make it an attractive material for a wide range of 3D printing and additive manufacturing applications. 

“We are continuously looking for new ways to make our materials more accessible to consumers and small enterprise clients. Through our partnership with Xenon arc, we have built a new e-commerce channel that overcomes some of the supply chain complexities that larger commodity producers face when trying to directly reach consumers. Amazon will allow us to better serve smaller makerspaces, hobbyists, and educational institutions that would benefit from our polypropylene innovations,” Jason Vagnozzi, Braskem commercial director of additive manufacturing said in a statement.

“Braskem is transforming the way they connect with customers, and we are excited to expand our partnership to the Amazon platform. Using our unique approach to marketplace management, we will generate profitable growth in a sustainable manner,” Mica Zuniga, senior vice president, strategic growth in the company said.

Fibre2Fashion News Desk (GK)

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